The Internet has become an unavoidable part of doing business these days. Think about it: you probably rely on it for everything from processing payments and managing customer relationships to …
Why Website Maintenance is Important for Your Business (and How to Do It Right)
Launching your business’s website is a major milestone. After weeks or even months of planning, designing, and content creation, it’s finally live and ready to attract customers. It’s tempting to …
Google Analytics FAQ: Common Questions Answered
Google Analytics provides a wealth of information about how people find and interact with your website. By understanding your website traffic and user behavior, you unlock the power to make …
How to Get a Free Business Email Address to Boost Your Brand
First impressions count in business, and that includes your email address. Ditching generic addresses is a simple way to instantly boost your brand’s professionalism and increase customer trust. A custom …
Domain Registrars: What Small Business Owners Need to Know
Let’s say a potential customer has heard great things about your business and wants to learn more. They go to type your name into Google but are confused by the …
Web Design Mistakes: What Does Your Website Say About Your Business?
Originally published on 09/24/2020. Last updated on 03/02/2024. As one of the most important public faces of your company, your website can speak volumes about your business. A poorly designed, …
How to Decrease Bounce Rate: Proven Strategies
Originally published on 09/01/2020. Last updated on 03/01/2024. If you’re concerned about the number of visitors quickly exiting your website, you’re zeroing in on your bounce rate. A high bounce …
Choosing the Best E-Commerce Platform for Your Business
In the digital marketplace, your e-commerce platform is the foundation of your business. It’s where your products meet your customers and where browsing turns into buying. As such, choosing the …
Do I Need a Privacy Policy on My Website? A Guide for Website Owners
In a time when data privacy is a growing concern, website owners are increasingly focused on how they manage and protect user information. This heightened awareness often leads to a …
What is a Privacy Policy? Understanding Its Role
Have you ever clicked ‘agree’ on a website’s privacy policy without really knowing what you’re agreeing to? Everyone is probably guilty of doing this at some point. However, as a …